If I already knew what I was supposed to do, don’t you think I would have already done it?
Sometimes I really amaze myself… not in a good way! It seams like every week I discover something and immediately think, why didn’t I realize that?
In the creation of Uvestor, I have smacked my forehead dozens of times with a realization that I missed something entirely. Oh, the joy of discovery!
At first in the summer of 2009 when the Uvestor Real Estate Manager was started, the end result of what it would become was just a loosely held together idea. Let’s just say that it has come a long way since being a task manager for real estate agents and investors.
My most recent realization has been one of the most important. The funny thing is that I say that 2 weeks before we launch the system publicly. And so what is that realization?
“I cannot assume the demands of any business”
In the beginning I was applying my knowledge of various areas of real estate to comprise the system. Then I would sit with a customer and realize I was missing the boat for them. Then I would sit with a different business owner and realize I was missing the boat for them.
Continually I turned the “information Rubik’s Cube” to be able to accommodate different types of users that had different workflows and important information.
Each time the system came in line with the demands of a skeptical customer. Each time our programming team and I got better at rearranging the information and presenting it efficiently.
Now we are able to create new modules, rearrange entire display pages and integrate related tool sets anywhere on the system within hours.
With this refined ability to deliver information to different users in a customized format we will finally be able to tell new customers the truth,
“We don’t know your business, and that’s a good thing!”
Instead of overwhelming you with the ability to manage any type of information, documents, tasks, work orders, invoices, expenses and more… we’ll just let you setup your own business workflow.
Every business does things differently. No two real estate investors look alike. No two real estate agents work the same. No two asset management firms operate in the same fashion.
This is just another example of how this project has been the ultimate,
“Learn as you go experiment.”
This constant eye-opening approach has been vital to creating Uvestor. The acknowledgement that you don’t know the road ahead, but are confident you will figure it out, is a good attitude to take in life and business.
